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Katie M. Adrianse

Strategic Communications Portfolio

About Me

I’m a seasoned communications professional and systems-change advocate with a deep passion for advancing equity and amplifying community voice. With over 15 years of experience in the nonprofit sector, I’ve led strategic communications efforts that elevate underrepresented stories, foster cross-sector collaboration, and drive meaningful, systemic change. My work focuses on building inclusive narratives, strengthening organizational messaging, and mobilizing stakeholders around critical issues like education, economic mobility, and basic needs.

Currently, I serve as the Director of Communications at KConnect, where I shape and share stories that illuminate structural barriers and celebrate the collective efforts to dismantle them. I specialize in storytelling for impact, strategic messaging, content development, and project management. My long-term goal is to serve as a Director of Communications at a national organization where I can lead a team in advancing mission-driven work through compelling, equity-centered communications.

I hold a bachelor’s degree in Nonprofit Leadership and an associate’s degree in Early Childhood Education, and I’m currently completing my master’s degree in Strategic Communication with a concentration in organizational leadership at Michigan State University. I also serve on the board of the Grand Rapids Pride Center, where I advocate for LGBTQIA+ rights and inclusion.

Outside of work, I find joy in nature—whether hiking, camping, or relaxing along Michigan’s lakeshores—with my blended family and our dogs. I’m especially fond of exploring the state’s beautiful Upper Peninsula.

As a strategic communicator and systems-change advocate, I specialize in translating complex ideas into clear, impactful messaging that elevates community voice, builds alignment, and drives collective action.

Strategic Messaging & Narrative Development

Crafting equity-centered communication strategies that translate complex systems work into accessible, compelling narratives for diverse audiences.

Integrated Communications & Campaign Leadership

 Leading multi-channel campaigns that drive awareness, shape public dialogue, and engage stakeholders through clear, consistent, and impactful messaging.

Storytelling for

Social Change

Elevating lived experience and community voice through storytelling frameworks that influence policy, mobilize advocates, and shift public perception.

Professional Experience

ConnectUS 
Senior Consultant
2024 - Present

This role leads strategic communications for cross-sector initiatives, creating messaging frameworks and campaigns that translate complex systems-change work into compelling narratives. It also plans communication strategies for convenings to foster trust, elevate community voices, and drive collective action across education and workforce systems.

KConnect
Director of Communications
2018 - Present

This role drives strategic, equity-centered communications to elevate KConnect’s vision and systems-change work, increasing brand awareness and stakeholder engagement across multiple platforms. It also manages media relations, digital presence, and cross-sector collaboration to amplify impact, align messaging, and influence systems-level change.

North Kent Connect
Marketing & PR Manager 
2013 - 2018 

This role developed and designed marketing, fundraising, and PR materials across digital and print platforms, managed events and donor engagement, oversaw communications staff, and supported strategic goals through media relations, website management, and social media for both the organization and its thrift store.

Work Samples

I have worked with Katie in several capacities over the past four years, and I currently serve as her direct supervisor.  As the Director of Communications, Katie consistently demonstrates a commitment to excellence in a way that far exceeds expectations. She is invaluable to the collective impact work of KConnect, providing expertise in the core element of all our efforts: communication.  Her ability to convey messages to diverse audiences reflects the depth of knowledge and skills that she has gained over the years. Complementary to this, her desire to continue her education and further enhance her abilities shows that her role is more than a career- it is a calling. 
 
Katie’s leadership and passion is invaluable to our team.  She brings concrete elements to our ability to make strong decisions and ensures that our communications are effective and impactful. While her professional experience is impeccable,  it does not scratch the surface in conveying the depth of her character. Katie is an admirable person with a strong sense of community. She cares deeply about those around her and the system issues that affect their lives. She continuously challenges our team to lift the stories of others, recognizing the value of lived experience expertise. Katie is an exceptional leader and communicator, and I recommend her without reservation.

Dr. Shayla Young

KConnect

Vice President of Policy, Advocacy, and Community Engagement

Get in Touch

Katie Adrianse

Grand Rapids, MI

(616) 644-7644

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